HOT GLASS: Editing Assignment

HOLIDAY COmmercial

For: Groups of 1-2
Difficulty: Beginner

Objective
This assignment lets students get creative and test out their advertising skills, emphasizing creativity in marketing as opposed to journalistic storytelling.

Points to emphasize

  • Creative ideas must be focused. In other words, there should be a singular core idea to every effective commercial.

  • Anything goes. Add all the music, graphics, effects, and voice-over you want.

  • Please do not upload these commercials to the internet. Springfield Hot Glass does not want unapproved commercials circulating on the web.

Equipment: Computer, editing software, headphones

Assignment

Create a 30 second holiday commercial for Springfield Hot Glass using the provided voice over, b-roll and any additional elements you would like to add. Use the script below (or make up your own) to record a voice over. Do not upload these commercials to the internet. Springfield Hot Glass does not want unapproved commercials circulating on the web.

Script:

This holiday season, the hottest gifts are at Springfield Hot Glass.

We’re rolling out the cheer once again, so drop by and find the perfect gift for every member of the family.

For one-of-a kind jewelry, figurines, and holiday decor, stop by our downtown store today.

Or check out one of our free glassblowing demonstrations with Gabe.

Stop by or visit us online today!

 

Example

Link to Example: https://asbclassroom.wistia.com/medias/ji8cgjxetd